Designing wedding Gowns.

April 10, 2012 § Leave a comment

We had a really enjoyable evening at David Frank in Lancaster on Tuesday,3rd of April, where we show cased some of our designs and ideas in a bridal evening and fashion show.

My Mum came up to me after the show and said…’beautiful!’ (as mums do!!) and then told me how lovely the burgandy dress would be in Ivory! She’s right of course, it would! Its so difficult to show every idea, in every colour and detail! There are so many ideas around, and each brides wants a different look, for her wedding day.

Being a designer is all about creating, for each different client,designing for there personality and making their wedding gown dreams come true! The brides who come to me want to make that individual statement, they want a gown which nobody else will have and which has their own personal ‘wow’ factor!

The gowns we show are just ideas, and show our workmanship and different colours and details. My brides all have their own ideas, which I turn into a reality for them and im proud to do so, and im proud to be part of their wedding day. 



My top 10 reasons to have your wedding gown designed!

January 31, 2012 § Leave a comment

Jennifer Pritchard Couchman Design. email:

Here are the top 10 reasons I would advise any bride to have her Wedding gown designed and created personally for her big day.


1. No other bride will have that gown( no worry of attending a wedding and the bride wears the same dress you have ordered!!)

2. It is made to fit your body…perfectly Made to measure.

3. You have the freedom to change the design if you like!

4. You will pay the same price as in a bridal shop!

5. You have no restriction on colour or detail.

6. Your gown will be designed to reflect your personality.

7. You see your gown developing step by step which is very exciting and gives you lots of control!

8. Your gown will be created to include the look and details you have wished for.

9. You will have a relaxed and enjoyable experience with an experienced designer.

10. You will feel Amazing!!!!

Anniversary profile in The Visitor

May 14, 2011 § Leave a comment

I was delighted to be the focus of a two page profile in the local Visitor newspaper last week. Covering my 15 years in the bridal business, from the post-graduate business to the forming of Jennifer Pritchard Couchman, the successful boutique and working studio at The Storey in Lancaster.

Interviewed by Holly Blackwell, the article discusses my early days, my career, my inspirations and how I design and create the bespoke couture bridal gowns. Of course, it also describes my own bridal gown, and the story of my engagement! You can the read the article below:

Jennifer Pritchard Couchman Bridal at Harvey Nichols, Manchester this Monday

March 20, 2011 § Leave a comment

Jennifer Pritchard Couchman Bridal Couture

This Monday is a great chance to come and chat to Jennifer at the exclusive Confetti Queens Wedding Fayre at the glamorous surrounding of Harvey Nichols in central Manchester.

Jennifer Pritchard Couchman Bridal will be showcasing some of her made-to-measure couture bridal gowns, as well as providing advice and suggestions to realising your dream bridal gown, that is totally unique. From traditional to contemporary ideas, you will find lots of inspiration for your special day. Admission is free, and starts at 5pm till 9pm. Harvey Nichols can be found in central Manchester, at 21 New Cathedral Street next to Selfridges.

If you can’t make it to Manchester this Sunday, come and visit Jennifer Pritchard Couchman in her luxury bridal boutique at The Storey, Lancaster. For more information, and to book a complementary appointment, please contact Jennifer on 01524 849936 or email

The Couture Design Process – a step by step guide to creating a hand crafted wedding gown from Jennifer Pritchard Couchman Bridal

January 16, 2011 § Leave a comment

Jennifer Pritchard Couchman checks a toile during a brides fitting in her Lancaster boutique

Jennifer Pritchard Couchman is considered one of Lancashire’s finest couture bridal designers.

With over 15 years experience as a bridal gown designer, Jennifer has a passion for romance and all things bridal, with an expert eye for detail.

Her gowns have been featured in numerous bridal magazines and websites, and has recently been applauded for her stunning ‘Word Dress’ a collaboration with Lancaster’s Lit Fest organisation.
Jennifers signature style is elegance, sophistication, and romance using exquisite fabrics and exclusive finishing.
Jennifer works personally with each bride, every step of the way to discuss, guide and visualise your dream dress, creating a one-off bridal gown that is totally unique, reflecting each  brides own personality, ensuring they look as beautiful and perfect on their special day as possible.

The following steps outline the special processes involved in Jennifer Pritchard Couchman creating a beautiful couture hand made gown.

Jennifer discusses a portfolio of original hand-drawn sketches

Initial Consultation:

When you make a appointment, you will personally meet with Jennifer, who will use her extensive couture Fashion and Textile background of over 15 years  to advise on styles, fabrics, details and more. Jennifer will also discuss the brides aspirations for the gown, budget and timescales. Consultations are free and without obligation. Prices for a couture made-to-measure wedding dress start from £1,200.


At a second consultation, Jennifer will present a portfolio of original hand-drawn sketches, featuring a wide range of design suggestions, along with recommended fabric swatches of the finest fabrics, silks and laces. The designs are exclusive to each individual bride, whilst reflecting Jennifer’s signature style.

Jennifer reviewing measurements at the first Toile fitting


At this appointment, Jennifer will take all body measurements and posture renditions. This information will be used to draft a working paper patterns, from which a calico toile will be made for the first Toile fitting.

Toile Fitting:

The first calico toile is a mock-up of the dress, and is used to ensure the most accurate fit, this ensures the final gown is as flattering as possible. Only once the toile, and paper patterns are perfected, can the fabric be cut, and construction of the gown commenced.

During a number of private fittings with Jennifer, brides can see their gown come to life.

Gown Fittings:

During a number of private fittings with Jennifer, brides can see their gown come to life. These fittings ensure the gown is created and fits to the highest possible standards. These fittings also give the bride an opportunity to make any changes or amendments to the gown. A final check fitting is arranged as close to the wedding date as possible.

During the fittings, Jennifer welcomes family and friends to experience the excitement of your bridal gown’s creation. Evening appointments can be arranged on request.

For more information, and to book a complementary appointment, please contact Jennifer on 01524 849936 or email

Come and meet Jennifer at the Confetti Queens Designer Wedding Fayre this Weekend

November 9, 2010 § Leave a comment

Jennifer Pritchard Couchman Designer Bridal Gowns on display

This Sunday is a great chance to come and chat to Jennifer at the exclusive Confetti Queens Wedding Fayre at The Plough Hotel, Lupton. From traditional to contemporary ideas, you will find lots of inspiration for your special day. Admission is free, and starts at 11am. Directions can be found at

Lily – A handcrafted showcase gown by Jennifer Pritchard Couchman Bridal, Lancaster

November 6, 2010 § Leave a comment

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The inspiration for this showcase dress comes from the classic 1950s movie stars, such as Audrey Hepburn. The design evolved from a number of hand drawn sketches, and maquette’s, before the gown was hand crafted in my studio at The Storey in Lancaster.

Neat seam lines are cut  into a contemporary and elegant silhouette – a sleek classic design. I introduced an exquisite  twist to the design by adding a lower ‘v’ back and an oversized bow detail. The gown is a mix of silk dutchess satin and silk crepe cut on the empire line and falling into a soft a-line with a small train. This dress can be recreated in many different fabrics and colours and other design details can be added if prefered.



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