May 19, 2012 § Leave a comment
I just had a lovely email from one of my beautiful brides, and just had to share it.
Creating your wedding dress with Jennifer is nothing like buying a dress of the rails. Having looked around many wedding dress shops in the North-West, I had really struggled and found the experience depressing and exhausting. I thought my ideas where simple but as they did not conform to the fashions of the moment, my ideal dress didn’t seem to exist. I found the staff in these shops unhelpful and unwelcoming; rather than listening to what I wanted, they simply tried to sell me what they had.
Meeting Jennifer was an entirely different experience. I love the ‘shoes off, cup of tea’ feel of her studio and being in her home gives that added personal touch. Most importantly I felt that Jennifer was listening to my wishes and this became quickly evident in her design for my dress, which was exactly like the picture I had in my head. Over the following dress fittings this became an ongoing creative process, tweaking the design and structure of the dress to best suit my figure and the overall look, using Jennifer’s expertise to know what would suit me best. Despite being bespoke the dress actually ended up cheaper than most ‘off-the-rail’ dresses because all alteration costs are included.
The final product was simply amazing; unique; well-fitting and exactly to our co-created specification. I genuinely felt like this was the best dress ever made, and in addition to this Jennifer made me feel like she had all the time in the world to make any adjustments that were needed, nothing seemed too much trouble. Our wedding day was perfect, everyone loved the dress and I felt really proud of what we had designed together, this would not have been possible without Jennifer. She takes much care and pride in her work, and this really shows. Don’t mess about with off-the-rail dresses, design your perfect dress with a girl who really knows what she’s doing.
January 31, 2012 § Leave a comment
Jennifer Pritchard Couchman Design. email: firstname.lastname@example.org
Here are the top 10 reasons I would advise any bride to have her Wedding gown designed and created personally for her big day.
1. No other bride will have that gown( no worry of attending a wedding and the bride wears the same dress you have ordered!!)
2. It is made to fit your body…perfectly Made to measure.
3. You have the freedom to change the design if you like!
4. You will pay the same price as in a bridal shop!
5. You have no restriction on colour or detail.
6. Your gown will be designed to reflect your personality.
7. You see your gown developing step by step which is very exciting and gives you lots of control!
8. Your gown will be created to include the look and details you have wished for.
9. You will have a relaxed and enjoyable experience with an experienced designer.
10. You will feel Amazing!!!!
May 14, 2011 § Leave a comment
I was delighted to be the focus of a two page profile in the local Visitor newspaper last week. Covering my 15 years in the bridal business, from the post-graduate business to the forming of Jennifer Pritchard Couchman, the successful boutique and working studio at The Storey in Lancaster.
Interviewed by Holly Blackwell, the article discusses my early days, my career, my inspirations and how I design and create the bespoke couture bridal gowns. Of course, it also describes my own bridal gown, and the story of my engagement! You can the read the article below:
March 9, 2011 § 1 Comment
Jennifer Pritchard Couchman is considered one of Lancashire’s finest couture bridal designers. With over 15 years experience as a bridal gown designer, Jennifer has a passion for romance and all things bridal, with an expert eye for detail. Jennifer’s signature style is elegance, sophistication, and romance using exquisite fabrics and exclusive finishing. Jennifer works personally with each bride, every step of the way to discuss, guide and visualise your dream dress, creating a one-off bridal gown that is totally unique, reflecting each brides own personality, ensuring they look as beautiful and perfect on their special day as possible.
To celebrate 15 years in business, Jennifer is offering a discount of 10% off all made-to-measure orders, on production of this blog article. This offer is only valid till 31st March 2011.
Terms and conditions: Valid only on any made-to-measure order booking with Jennifer Pritchard Couchman before 31st March 2011. 10% discount is applied to Jennifer Pritchard Couchman Made-to-measure gowns only, and does not apply to any accessories, or other items ordered alongside the garment. We reserve the right to change the terms of the promotion or cancel such promotions at anytime at our discretion. We will let you know of any changes on our website. Cannot be used in conjunction with any other promotion.
The Couture Design Process – a step by step guide to creating a hand crafted wedding gown from Jennifer Pritchard Couchman Bridal
January 16, 2011 § Leave a comment
Jennifer Pritchard Couchman is considered one of Lancashire’s finest couture bridal designers.
With over 15 years experience as a bridal gown designer, Jennifer has a passion for romance and all things bridal, with an expert eye for detail.
Her gowns have been featured in numerous bridal magazines and websites, and has recently been applauded for her stunning ‘Word Dress’ a collaboration with Lancaster’s Lit Fest organisation.
Jennifers signature style is elegance, sophistication, and romance using exquisite fabrics and exclusive finishing.
Jennifer works personally with each bride, every step of the way to discuss, guide and visualise your dream dress, creating a one-off bridal gown that is totally unique, reflecting each brides own personality, ensuring they look as beautiful and perfect on their special day as possible.
The following steps outline the special processes involved in Jennifer Pritchard Couchman creating a beautiful couture hand made gown.
When you make a appointment, you will personally meet with Jennifer, who will use her extensive couture Fashion and Textile background of over 15 years to advise on styles, fabrics, details and more. Jennifer will also discuss the brides aspirations for the gown, budget and timescales. Consultations are free and without obligation. Prices for a couture made-to-measure wedding dress start from £1,200.
At a second consultation, Jennifer will present a portfolio of original hand-drawn sketches, featuring a wide range of design suggestions, along with recommended fabric swatches of the finest fabrics, silks and laces. The designs are exclusive to each individual bride, whilst reflecting Jennifer’s signature style.
At this appointment, Jennifer will take all body measurements and posture renditions. This information will be used to draft a working paper patterns, from which a calico toile will be made for the first Toile fitting.
The first calico toile is a mock-up of the dress, and is used to ensure the most accurate fit, this ensures the final gown is as flattering as possible. Only once the toile, and paper patterns are perfected, can the fabric be cut, and construction of the gown commenced.
During a number of private fittings with Jennifer, brides can see their gown come to life. These fittings ensure the gown is created and fits to the highest possible standards. These fittings also give the bride an opportunity to make any changes or amendments to the gown. A final check fitting is arranged as close to the wedding date as possible.
During the fittings, Jennifer welcomes family and friends to experience the excitement of your bridal gown’s creation. Evening appointments can be arranged on request.
For more information, and to book a complementary appointment, please contact Jennifer on 01524 849936 or email email@example.com.
November 9, 2010 § Leave a comment
November 6, 2010 § Leave a comment
Neat seam lines are cut into a contemporary and elegant silhouette – a sleek classic design. I introduced an exquisite twist to the design by adding a lower ‘v’ back and an oversized bow detail. The gown is a mix of silk dutchess satin and silk crepe cut on the empire line and falling into a soft a-line with a small train. This dress can be recreated in many different fabrics and colours and other design details can be added if prefered.